Beauty & Personal Care Trends: Identify Business Opportunities Within the Beauty Consumer’s Journey

The beauty and personal care industry is regarded as one of the most robust consumer goods categories in Africa. Despite the interruption caused by Covid-19, the industry was estimated at...

administratoir
Mar 10, 2022 3 min read

Nigerian Women are Choosing Homegrown Beauty Brands Over International Brands

In February 2016, Senator Ben Murray-Bruce coined the “Buy Naija to grow the Naira” slogan, a campaign to encourage Nigerians to strengthen the Naira by purchasing Nigerian homegrown products over...

administratoir
Mar 1, 2022 2 min read

Despite Harsh Economic Realities, Nigerian Women Invest Heavily To Look Good

Just like other women across the African continent, looking good is inherent in the average Nigerian woman. Even though Nigeria has witnessed unfavourable economic conditions in recent times*, the Nigerian...

administratoir
Feb 16, 2022 3 min read

According To Our Survey, These Are The Top Radio Stations in Accra

Radio Broadcasting in Accra dates back to the 31st of July, 1935 when a wired relay station was opened in the capital city of the old Gold Coast by Sir...

administratoir
Feb 7, 2022 3 min read

5 EOY Tips for Business Leaders(That You Actually Need)

Congratulations on making it to the last week of the year! The end of the year is for winding down on business activities, reviewing performances and plans for the upcoming...

administratoir
Dec 27, 2021 3 min read

5 Reasons Why You Should Attend “Building Startups in Ghana” this December

The event Building Startups in Ghana, organised by Survey54 in partnership with Zuberi Pay Ghana, seeks to bring together Ghanaians, Africans in diaspora and other interested global stakeholders looking to...

administratoir
Dec 10, 2021 2 min read

5 Key Points for FMCG Businesses from the Nigerian Spending Power Report

Nigeria, with a population of about 200 million doubles as the 7th most populous country in the world and the most populous black nation. Understanding Nigerian consumer trends is necessary...

administratoir
Nov 4, 2021 5 min read

SA Riders Survey: Frequently Asked Questions

1. What is the riders' survey all about? The purpose of this survey is to conduct market research on people who use e-hailing platforms like Uber, Bolt, Didi, In-Driver, etc....

administratoir
Sep 3, 2021 2 min read

How To Turn Customer Survey Results Into Action Plans

Customer satisfaction is at the heart of every business. Regardless of your business type, you can benefit from customer satisfaction survey results. Did you know 70% of unhappy customers whose...

administratoir
Aug 27, 2021 6 min read

SA Ride-Hailing Drivers’ Survey: Frequently Asked Questions

Do you live in South Africa? Are you an Uber, Bolt, InDriver, Didi or YooKoo driver? Survey54 is gathering driver data to help ride-hailing companies streamline their services and make...

administratoir
Jul 15, 2021 2 min read

Author: administratoir

Beauty & Personal Care Trends: Identify Business Opportunities Within the Beauty Consumer’s Journey

Nigerian Women are Choosing Homegrown Beauty Brands Over International Brands

Despite Harsh Economic Realities, Nigerian Women Invest Heavily To Look Good

According To Our Survey, These Are The Top Radio Stations in Accra

5 EOY Tips for Business Leaders(That You Actually Need)

5 Reasons Why You Should Attend “Building Startups in Ghana” this December

5 Key Points for FMCG Businesses from the Nigerian Spending Power Report

SA Riders Survey: Frequently Asked Questions

How To Turn Customer Survey Results Into Action Plans

SA Ride-Hailing Drivers’ Survey: Frequently Asked Questions

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