How to get survey data that represents the population of African countries

There are many ways to collect data about the African continent and its many countries. This blog post will focus on getting survey data representing African countries' populations. While there...

Adewuyi Timothy
Jan 20, 2023 8 min read

4 tips for first-time marketing managers in Africa

Marketing is one of the main strategies that businesses use to grow. As the business ecosystem continues to grow, so does the number of marketing managers in Africa. Some are...

Adewuyi Timothy
Jan 20, 2023 5 min read

Unlocking the secrets of ride-hailing in Africa: How Survey54 is helping Bolt and Uber drive success

Are you curious about what goes on behind the scenes at companies that operate ride-hailing in Africa? Do you want to know what African drivers and riders are saying about...

Adewuyi Timothy
Jan 20, 2023 4 min read

The rise of eCommerce in Africa

The rise of eCommerce in Africa is one of the most exciting developments on the continent. Africa has been held back for too long by a lack of infrastructure and...

Adewuyi Timothy
Dec 16, 2022 8 min read

How to win in Africa despite the global inflation

In recent memory, Africa has been facing one of the most challenging economic environments: a slow recovery from the pandemic, rising food and energy prices, and high public debt levels....

Adewuyi Timothy
Dec 16, 2022 9 min read

Top 5 things you need to know about market research in Africa

In recent years, Africa has received much attention in terms of investment. This is due to the abundance of resources that can be converted into lucrative sources of income. Furthermore,...

Adewuyi Timothy
Dec 9, 2022 5 min read

Tv ads vs Social Media ads: How to decide the one to use?

With the continuous penetration of mobile and internet connectivity, businesses seeking to advertise their products or services often have to broaden their channels beyond radio and TV, even if they...

Adewuyi Timothy
Dec 9, 2022 7 min read

How to succeed in Africa with customer insight

Some major businesses that lost a significant portion of their market share suffered a common setback: they remained static while their customers moved on. Companies must identify their customer segment...

Adewuyi Timothy
Dec 9, 2022 5 min read

How to leverage consumer insights

At its core, leveraging consumer insights allows your company to see into the hearts and minds of current and prospective customers. Using consumer insights allows you to get a pulse...

Adewuyi Timothy
Dec 2, 2022 5 min read

What is brand health, and how to measure it?

I'm sure you agree that a strong brand is critical to the success of a business. It increases sales, attracts talent, and provides free publicity. So, how is your brand...

Adewuyi Timothy
Dec 2, 2022 6 min read

Author: Adewuyi Timothy

How to get survey data that represents the population of African countries

4 tips for first-time marketing managers in Africa

Unlocking the secrets of ride-hailing in Africa: How Survey54 is helping Bolt and Uber drive success

The rise of eCommerce in Africa

How to win in Africa despite the global inflation

Top 5 things you need to know about market research in Africa

How to succeed in Africa with customer insight

How to leverage consumer insights

What is brand health, and how to measure it?

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